B&C Demo Influencer


 

Close your eyes, and picture your happy place.

Do you see DOGS, people and meaningful conversations? 
Do you find yourself preaching the benefits of fresh food for pets to everyone around you – even strangers!?
And most importantly, do you believe that dogs deserve better, always? 

If this sounds like you, we might be good friends real soon. 

 

Description: 

The Bones & Co. is a small start-up, run by 3 completely dog-obsessed Austinites. We handcraft raw Ketogenic dog food, and are completely dedicated to changing the way the world thinks about dog food. Growing at a rapid rate, we are looking to expand our tribe with Demo Influencers in Texas & California! 

Demo Influencers are the driving force behind The Bones & Co., an up and coming start-up. Their sole mission is to educate and inspire the community through proactive, meaningful conversations. Converting customers, building relationships, giving product samples, leading trainings and presentations, and running tabling events are just a few examples of their activities.  

Under the direction of our Marketing Manager, a Demo Influencer will be responsible for:

  1. Scheduling product demonstrations at local retail pet supply stores
  2. Presenting samples and marketing assets to consumers in retail stores or events
  3. Promoting and educating customers on raw food benefits

This person is outgoing and able to engage and convert customers quickly. We LOVE people who love dogs and aren't afraid to show it! If you're ready to get out there, become a dog advocate, and be a part of a dog food revolution, we want you to join our tribe. 

 

Position:

This will start as a flexible position, estimated 10-15 hours a month to start, with the opportunity to increase hours based on performance. Start date: ASAP

Must be available for a minimum of 2-3 shifts per month, including weekends, weekdays and evenings. Shifts range from 3-5 hours each, estimated. 

 

Location:

Currently, we are ONLY hiring in below regions, please only apply if you live locally: 

Dallas/Fort WorthHoustonLos Angeles areaNorthern CaliforniaSouthern California

 

BONUS: 

Compensation can be partially provided in the form of the of the best dog food money can buy!


Personal Traits Necessary For Success:

  • OUTGOING: You are the life of the party and aren't shy approaching strangers.
  • CHARISMATIC: People love being around you.
  • DEPENDABLE: You always show up on time and follow through on commitments.
  • PASSIONATE: You are obsessed with dog health and wellness, especially when it comes to nutrition.  

 

How to Apply: 

Please email: Rachel@thebonesandco.com by 9/12/18 with the following:

  • Resume with documented sales success 

  • Cover letter on WHY you are the best fit 

  • At least 1 recommendation by a non-family member, preferably someone that knows your sales experience

  • Confirmation that you live within a region we're hiring in  

Please note that while we will do our best to respond to every applicant, we are a 3-person operation with extremely limited resources (hence, why we need help)! We will need to prioritize those that meet all of our criteria.  Thank you in advance!    

Primary Responsibilities: 

Since we are a fast-growing start-up, every team member is expected to be open and willing to wear multiple hats.

While this position will be primarily focused on tabling, training, and demo events, the below list of responsibilities may be expanded to include other duties as needs arise. 

  • Proactively advocate B&C’s mission 

  • Train retail staff, distributor reps, and consumers on raw feeding, B&C products, the benefits of Keto for dogs 

  • Increase sales and generate brand awareness at retail locations 

  • Capture consumer information during every event (i.e. emails) 

  • Establish and build relationships with local distributor reps, community influencers, and retail teams 

  • Conduct inspiring and informative demonstrations that gives consumers a complete understanding of our Keto-friendly food 

  • Implement merchandising and branding standards in region’s stores 

  • Conduct sales calls and reports weekly  

  • Fulfill other marketing duties as needed  

  • Schedule, prioritize, follow-up, and execute all events  

  • Take note of competitor offerings and changes 


Employee Requirements: 

Must:

  • Be dog-obsessed 

  • Have strong public speaking AND presentation skills in front of large groups 

  • Be a fast learner (you will become a B&C expert in product offerings, our story, our ingredients, sourcing, etc.)

  • Be outgoing, empathetic, and loves sparking conversations with new people
  • Have at least 1 year of sales experience with documented success
  • Have an ability to self-manage
  • Be results-driven and timely
  • Have a good driving record (and be able to travel)
  • Have access to a computer and cell phone
  • Be able to stand, walk, handle objects, set up tabling gear, lift up to 30 lbs, talk, and hear. 

 

HUGE Bonus:

  • Be a raw feeder or experience with raw feeding
  • Have raw food industry knowledge  

  • Have a moderate to advanced knowledge of pet nutrition 

  • Have some knowledge of raw feeding, related benefits, and common questions 

  • Have an understanding of the benefits of Ketogenic food for dogs